Spark backs mediaHUB food bank campaign

Written by on 10th December 2017

Spark has come together with all of the mediaHUB brands at the University of Sunderland to support a reverse advent calendar to help a Sunderland food bank in the run up to Christmas. 

Elim Foodbank in Sunderland are just one of many who are there to help and support families and individuals this festive season.

This year the University of Sunderland’s mediaHUB – which includes Spark and brands such as Fashion North and SRNews – have decided to help those less fortunate in the community of Sunderland.

The HUB, along with students and lecturers at the University, have kindly donated a large amount of items from food, drinks, toiletries, beauty products and children’s books, to help those in need this Christmas.

The reverse advent calendar is where each day, you put a little something into a box to be donated.

mediaHUB Newsroom Manager, India Adams-Norton saw the cause trending on Twitter with #ReverseAdvent and decided to jump on board.

She said: “I saw the Reverse Advent calendar trend idea on Twitter as a hashtag and I though that it would be a really nice to give something back to the local community and the students and staff here have been really generous and I have been really overwhelmed by the amount of donations.”

“I know that if it was me in that situation, I would like to think that people would give a little bit and particularly we’ve been told by the food bank that sweeties and chocolates, nice things for the kids as well.”

Granville from the Foodbank said: “November has been the busiest month this year. We have had over 800 food parcels alone with even the Stadium of Light donating to us. We have been running the food bank for eight years now and we are run by volunteers. We create a lot of food hampers for those less fortunate.”

Elim foodbank provides up to three days emergency food and support to local people in crisis.

They rely on members of the public to donate non-perishable items such as packets of pasta, tins of tomatoes and cereals.

The foodbank is open on Tuesdays and Thursdays from 10.30am-12.30pm and is located in the Elim Pentecostal Church in Roker.

If you would like to contribute to the Foodbank, you can find all the information here.

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